Elevating African talent through sport
Extend Your Reach
Brand Identity
Logo Design
Icon Design
Graphic Design
The challenge
To position and launch Wingspan as the premier, most trusted basketball scouting service across Africa.
The aim
Wingspan’s aim is to elevate African talent through sport, and to educate local communities on the opportunities that can come with it.
The how
We created a recognisable logo mark, icon and a defined brand language that exudes authority and trust among both the professional American market and the grassroots African basketball scene.